This article discusses how the East–West boundary is renegotiated in today's unified Germany. By
analyzing biographical interviews with persons born in the GDR in the 1970s, the author shows how
the “East” and the “West” are given different situated meanings. The interviewees are positioned by
and articulate intersecting and antagonistic discourses, thereby reifying but also challenging existing
categorizations and stereotypes. Their subject positioning is an ambivalent process in which the
East is described as an anachronistic but authentic “Other”, and the West is defined as a superficial
consumer society or as a colonizer. The hierarchical relationship, which marks the East, but leaves
the West unmarked, is thus alternately reconfirmed and questioned.