This paper deals with the construction of identities within epic-narrative schemes of cultural self, and other issues resulting from development aid. More specifically, it addresses the question of Latin America and Latin Americans as objects of aid financed and administered by Danish governmental institutions and/or NGOs. Special attention will be given to current strategies developed during the 1990s, according to which the main objects of such aid are indigenous peoples (and women and children). The aim of the paper is to put forward the view that the very idea of development aid as expressed in different types of texts and contexts tends to posit mutual identities of ‘Us as givers’ and ‘the Others as recipients’, as, respectively, an active subject and a passive object. Elements of structural narratology will provide the main theoretical instrument; however, structural narratology will not be regarded as a general theoretical frame for the study of texts, but rather as one possible instrument for the detection of fixed or limited readings (interpretations) of non-fictional texts. ‘Aid-construction’ is one of the basic mechanisms in the production of images of ‘Us’ and ‘the Others’; in the case of Denmark, Danes and Third World peoples, respectively. Exploring this question in depth would
require the consideration of a number of contextual spaces, which is not
possible given the limited length of this article. I do, however, consider it
plausible to suggest that a basic representation by most Danes of any ThirdWorld individual would be of a ‘poor person’. Furthermore, development
aid and related NGO activities are very visible in the Danish public sphere
– in schools, publicity, fund raising activities etc. – and I therefore believe
it relevant to suggest that the constructions of self and Other discussed in
this article are not specific phenomena of the texts examined, but rather part of a generalized context. Due to limitations of space and the preliminary importance of presenting general issues, this article will mainly be of an introductory and general character, with examples for the analysis taken from a variety of texts: a deeper exploration of the subject with more extensive textual analysis are projected for future works.